The PMRG Institute
October 19 - 21, 2008
Philadelphia, PA
One of the primary roles of a market researcher is to predict what the future holds using limited information about the past and present. The PMRG Institute will continue its examination of the tools necessary to make predictions in the current environment of pharmaceutical marketing research. Join Ipsos at the 2008 PMRG Annual National Conference which promises to offer a diverse and provocative group of educational presentations. Also, please be sure to drop by Ipsos' booth to learn more about our research solutions for the health and pharmaceutical sector. We are a global provider and consulting practice for survey-based research that spans across multiple therapeutic classes and target populations, including physicians and patients. We specialize in evaluating market potential for new prescription products, brand positioning and communication strategy development as well as in-market performance monitoring. Our innovative solutions coupled with a breadth of in-house resources including advanced analytics and physician and patient panels provide you with the intelligence necessary to drive category leadership within the pharmaceutical sector.
To learn more about this event, please visit the Pharmaceutical Marketing Research Group website.
To learn more about Ipsos' health & pharmaceutical practice, please click here.